You have to set up a campaign for each of your blogs. If you want to use more than one graphic from time to time, each one of those will need its own campaign. These have to be approved, so initially it is going to take some time to buy an ad, but once the campaign is set up the process will not be long.
At the bottom of your Dashboard you will see a list of your existing campaigns. If you have none yet, you will only see the link "Add New Campaign." You need to click this even if you only want to buy one ad.
You will then be shown this screen:
Fill in the blanks.
- What should you name the Campaign? I wasn't sure, so I named my first one Campaign 1. Bad idea! A good idea would have been the name of the blog and, if you plan to use multiple banners, a way to identify which one is part of this campaign.
- Next put in the URL of your blog that you want to advertise. YOUR BLOG, not the one you want to advertise on.
- Upload your banner in jpg or png format. You will not be given a screen to proof what you have chosen, so make sure that you upload the correct file. It doesn't look like editing campaigns is an option, so if you discover later that you have made a mistake you will need to delete the campaign and start over.
- Click the "Proceed" button
- This will take you to a screen that says your campaign has been added successfully, and lets you click to return to your dashboard.
Now, at the bottom of the dashboard, if you squint at this small graphic, you can see that Just Throw Money has been added to the list, in the middle. On the far right it will say "pending." So now you wait for your campaign to be approved by the admin. It took several hours for my first one to be approved last night, but only minutes for the North Country Trail News campaign to be approved this morning. Just be aware that this may take a while, as each campaign is looked at by a real human.
Once your campaign is approved you will see the choices change as in the bottom line above. On the far right it will say "Ready for Ads" This means that you are ready to go- you can place ads.
To place ads, go back to the right of the Campaign name, and choose "Add" or "Bulk Add". "Bulk Add" is if you want to advertise on all sites under a certain price, or all sites over a certain view threshold. You choose the values. "Add" is for selecting one or a few sites to advertise on.
At the next screen you will be served a list of all the blogs in the system with a small image of their banner. The default sort is by most views. You can also sort by cheapest, and by fewest ads running. Or you can search for a blog by name or keywords. You CAN NOT serve up a list of blogs you have previously advertised on. You can now tell which Campaign you are working with, and even change campaigns via a pull-down list. It can be very difficult to find a blog by name.
Make your selections by checking "Buy Ad" on the far right. It seems as if nothing has happened. But that link will change to the word "Queued." Then you have to wonder what to do next!!!!
Return to your Dashboard.
Now you will see on the far right that "Ads Placed" has changed to a link named "Start." Click this. You will be shown a popup box that tells you the total cost of this campaign and ask if you want to start it. For one ad this seems silly. But if you did a bulk campaign the total cost can be significant.
Now at the bottom of your dashboard you will get the message "More ads may be place in about 1 hour." This simply means that you can't place any more ads with this campaign until the ads you just bought have scripted by CMF software and make ready for posting. On the far right it will say "Ads queued." When your ad begins running that will change to "Ads placed," which makes much more sense at this point, and the "Disabled" message will change back to the links which allow you to buy more ads.
I have to say that this looks nice for people who want to buy large quantities of ads, but a pain in the neck for bloggers who just want to pick a few ads to run.
- You can still click through from a blog you like and just purchase an ad there... bingo, you're done. This was brought back by popular demand, and is not yet integrated into the campaign system.
- They are working on a renewal feature, but currently that doesn't exist. Of course, no ads under this new system will be available for renewal for 30 days, so they have a buffer of time.
- It is WAY too complicated to set up a campaign.
- There is supposed to be better statistics reporting under this system. There is a sample of this in their Campaigns User Guide
- It's nice if you want to do bulk advertising
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|web ad income Dec 6 (4 blogs, 2 web sites, writing):
Project Wonderful $.03